Rayana AI
Account
ELF
HOLD / NEUTRALMeanRev
Composite
64.30
Technical
87.50
Fundamental
56.60
Rank
Price
92.05
Hurst
0.16
As of
Aug 14, 2026
Daily
e.l.f. Beauty, Inc.
Consumer DefensiveHousehold & Personal Products

e.l.f. Beauty is a cosmetics and skincare manufacturer that distributes products globally under multiple brand names including e.l.f. Cosmetics, e.l.f. Skin, Well People, Naturium, and Rhode. The company's portfolio spans eye, lip, face, and skincare categories, which it sells through retail partners and its own online platform. Founded in 2004 and based in Oakland, California, the company operates as a multi-brand beauty business serving both wholesale and direct consumer channels.

Market cap
$5.5B
P/E (trailing)
95.22
P/E (forward)
24.27
PEG ratio
1.37
Dividend yield
Beta
1.60
52w range
48.82 – 149.48
Return on equity
+6.04%
Profit margin
+3.38%
Revenue growth
+35.50%
Earnings growth
+93.10%
Price history

1Y: 93.41 (-36.3%) · range 49.57–146.67

Cycle position
55/ 100 cycle scoreMID-BULL
ENTRYAPPROACHMID-BULLNEAR-TOPEXIT

entry readiness 10 · NOT READY · exit proximity 0

Conviction
21/ 100 · maturity 100%
VScore.407
Buildup.2037
EMA entry setup.2510
Fundamentals.1557
Volume profile
POC
61.68
Price vs POC
+51.5%
Overhead supply
13%
Runway
open sky

Value area 48.8275.76 · 13% of 120d volume overhead · clean runway

Contributing sources
SourceScoreLast seen
earnings-surprise
0.033
Sep 3, 2026
Forward returns
HorizonReturnMFEState
20d+4.76%+18.55%17/20d
40d+4.76%+18.55%17/40d