Rayana AI
Account
HRI
HOLD / NEUTRALMeanRev
Composite
58.30
Technical
58.90
Fundamental
58.10
Rank
Price
148.24
Hurst
0.30
As of
Jul 29, 2026
Daily
Herc Holdings Inc.
IndustrialsRental & Leasing Services

Herc Holdings Inc. operates an equipment rental business across the United States and internationally, providing a broad range of machinery including aerial lifts, excavators, material handling equipment, trucks, trailers, compressors, and lighting gear. The company delivers specialized service packages for sectors such as power generation, climate control, and environmental remediation, along with professional-grade tools and ancillary services like maintenance, repair, and equipment transport. It also sells used equipment and construction supplies to contractors, industrial manufacturers, infrastructure operators, and commercial facilities, reaching customers through its sales force, online channels, and industry events.

Market cap
$4.6B
P/E (trailing)
84.10
P/E (forward)
13.28
PEG ratio
0.05
Dividend yield
196.00%
Beta
1.87
52w range
88.45 – 188.35
Return on equity
+2.58%
Profit margin
+1.01%
Revenue growth
+20.20%
Earnings growth
Price history

1Y: 138.76 (+10.3%) · range 90.13–178.47

Cycle position
32/ 100 cycle scoreAPPROACHING ENTRY
ENTRYAPPROACHMID-BULLNEAR-TOPEXIT

entry readiness 60 · MODERATE · exit proximity 0

Conviction
35/ 100 · maturity 86%
VScore.362
Buildup.2142
EMA entry setup.2760
Fundamentals.1658
Volume profile
POC
144.48
Price vs POC
-4.0%
Overhead supply
54%
Runway
+1.6%

Value area 122.59157.61 · 54% of 120d volume overhead · heavy supply

Contributing sources

No source detections in the last 21 days.

Forward returns
HorizonReturnMFEState
20d+9.24%+21.32%mature
40d-0.95%+21.32%31/40d